We have short attention spans. It’s a fact. Grabbing the attention of your prospective customers has become an increasingly difficult challenge.
You only have 10 seconds to capture your viewers attention
…Don’t Blow It!
Our inboxes are inundated with messages every day with both wanted and unwanted email marketing communications and updates. If you’re looking to increase conversion to your subscribed customer base you need to understand how email clickthrough with video leads to marketing success. Did you know that
According to Diode Digital, they recently found that
marketing tool than print and direct mail combined. Video Marketing is quickly becoming the norm of advertising. So as a business owner, it is critical to understand why Video Marketing can lead to great profits and a booth your overall marketing ROI.
Landing Pages are everywhere. If you’ve clicked a Facebook or email marketing link, chances are you’ve hit a Landing Page.
Unbounce describes a landing page as…
“any web page that a visitor can arrive at or “land” on. However, when discussing landing pages within the realm of marketing and advertising, it’s more common to refer to a landing page as being a standalone web page distinct from your main website that has been designed for a single focused objective.This means that your landing page should have no global navigation to tie it to your primary website. The main reason for this is to limit the options available to your visitors, helping to guide them toward your intended conversion goal.”
So you have a video that you want to use on the web. STOP! Before you post that video to Facebook, YouTube or on your own site, have you made sure that you have optimized your video for search?
Firstly, this is no slight to many of the many wonderful, smart and incredibly successful business professionals that I’ve had the pleasure to work with over the years. But that talent in the corner office sometimes does not immediately translate when in front of the camera. That’s okay though…because It’s our job to make them look great on video.
At times, the largest hurdle to a successful corporate video involves managing people in front of the camera that are not actors. We’re here to tell you that while there are no fool-proof solutions, there are some great
Here’s a few of our favorites, when it comes to getting the best possible video production. More info